01 Big changes in digital transformation
We are now in the era of full mobile Internet, mobile Internet redefines the world, everything is connected, everyone is connected, ideas are connected, data is connected.
On the one hand, China has the world's largest mobile Internet, the world's largest online shopping group, the world's largest mobile payment group, and the world's most developed consumer Internet, which has spawned a group of Internet giants with international competitiveness. We have the world's leading fintech, the world's leading digital marketing, the most AI application scenarios, the largest big data and the most active blockchain applications, the most blockchain venture capital, and an innovation ecosystem, which are all opportunities for innovation.
On the other hand, what will be the result of the superimposed chemical reaction between our industrial Internet and the world's largest consumer Internet? This is the context of our digital transformation today.
First, there is no doubt that it is necessary. Today, everyone agrees that digital transformation is an irreversible trend, and many entrepreneurs believe that if you don't transform, you may not have an opportunity in five years.
Second, there are industry benchmarks in every industry that have more or less successfully completed digital transformation, and there is no no no man's land anymore.
Third, each industry has a digital transformation enabler, and the output of digital capabilities provides a very favorable soil for more enterprises to digital transformation.
Let's take a closer look at the status of the actual transformation. Delay in achieving scale promotion, no real value, but also shows its difficulty.
02 The role of the "leader" in digital transformation
The determination to "open the road in the mountains and build Bridges in the rivers" is also from the "first leader", and this determination must be a very deep understanding of digital transformation.
Determination is not enough, digital transformation successful enterprises will form a new blueprint, a new vision. Any enterprise that does well in transformation will certainly start with a new mission and a new vision. Now, everyone recognizes the result of digital transformation: all businesses will become technology companies.
03 Digital transformation is fundamentally the transformation of people
1. Start by studying
In order to achieve this mission vision blueprint, the first thing the "top boss" does is to learn.
2. Restructure your organization
Digital transformation is a shift in production relations, not just technology adoption. Not only do unmanned factories, put robots, robot arms, but the change of production relations, there must be an adjustment of the organizational structure.
In fact, many enterprises are like this, digital transformation for a period of time, you will find that the industrial Internet is actually a very complex system, machinery, equipment, processes and other aspects of the lack of unified standards, highly personalized, requiring the team to sink. Therefore, every business unit, every plant needs its own digital transformation team.
3. Human transformation
Digital transformation is actually the transformation of "people", and the most successful transformation of people must be the most thorough.
To sum up, if the "leader" wants to make such a big determination, it must start from learning, and then organizational transformation, people transformation, and cultural transformation, and digital transformation is the most fundamental transformation of people.
Recognize that digital transformation is a marathon project. From the beginning of learning, all changes start from people, people change, and start from the leap of ideas. Only with this concept can we have determination, only can we dare to invest heavily, only can we have a new mission, only can we have a new vision.
Learning triggers a change in perception, a change in vision, a change in path. The core transformation behavior of "top leader" is to build a learning organization, restructure the organization, and change people.
Some enterprises need to "small steps", some enterprises are "big strides".
This is what I share with you about the role of the "leader" in digital transformation. To put it simply, it is to start from learning, start from the transformation of people, and do all-round organizational change from structural adjustment and culture.
